Sabre Corporation (NASDAQ: SABR) has disclosed Thursday that it has decided to recommence and extend its SabreSonic passenger service system (PSS) agreement with Alaska Airlines. Airlines have gained recognition as the fifth largest airline in the U.S.
The firm disclosed that the expanded agreement includes Sabre's Dynamic Availability and Group Optimizer products. The acceptance of these products can aid Alaska Airlines to move toward a more flexible and modern environment while accelerating operational efficiencies.
Furthermore, the expanded deal presently covers Sabre's Dynamic Availability and Sabre's Group Optimizer. The former will aid Alaska in attaining increasing revenue by allowing the airline to proactively tackle ever-changing travel conditions with enhanced pricing. On the other hand, the latter one will help Alaska enhance the processes for handling group reservations.
Sabre Corporation (NASDAQ: SABR) shares were trading up 2.30% at the time of writing on Thursday. Sabre Corporation's (NASDAQ: SABR) share price went from a low point around $5.50 to briefly over $16.88 in the past 52 weeks, though shares have since pulled back to $12.26. SABR's market cap has remained high, reaching $3.81 billion at the time of writing.
Additionally, Alaska will continue to utilize SabreSonic PSS and Sabre Intelligence Exchange. SabreSonic is developed to computerize sales and service, assisting airlines to boost revenue opportunities and generate efficient airport experiences for travelers. The vigorous travel platform of Sabre and safe solutions offer the technology on which airlines, agencies, and hoteliers depend on. The firm vowed to speed up modernization in the travel industry.